Camila Tellez

CEO, Founder, and Creative Director, Parade

Community-first brand that champions bold self-expression.

Cami Téllez is the Founder, CEO, and Creative Director of Parade—a community-first underwear brand that's writing a new underwear story. Parade makes Creative Basics, expressive and sustainable skin-contact clothes that celebrate who you are today. Since its launch in 2019, Parade has become one of the fastest-growing D2C brands in history, selling more than 3.5M pairs of underwear, building a team of 60 diverse individuals, and raised more than $50M from investors such as Stripes, Maveron, Franklin Templeton, and the founders of Away, Warby Parker, Figs, Zillow, Soylent, and Bonobos. Cami founded Parade after dropping out of Columbia University to create a new vision for growth + acquisition in D2C—leading with the community and utilizing tech to drive virality in a self-expression category… Selected press- Forbes 30U30, Business Insider, Fortune Magazine, and Bloomberg.

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