Eleanor Turner

Founder & CEO, The Big Favorite

The Big Favorite has been featured in Forbes, Vogue, Fast Company, Marie Claire, among others.

For 15 years, Eleanor Turner has designed for iconic American brands including Tommy Hilfiger, Tory Burch, and J.Crew.

In 2015 she co-founded Argent, an apparel company aimed at empowering working women through stylish and functional clothing. During her tenure at Argent, Turner innovated workwear with four patents pending, dressed trailblazing women like Hillary Clinton, Amy Poehler, and Emily Weiss.

In 2020, she founded The Big Favorite, reimagining a brand once led by her great grandfather in the 1930s with a new mission to tackle textile waste. The Big Favorite launched with a line of sustainable 100% pima cotton undergarments and has since expanded into upcycled workwear. The company has been featured in Forbes, Vogue, Fast Company, Marie Claire, among others.