Founder, Wen Hair and Body Care

Hairstylist, colorist, and hair product innovator.

BEAUTY is CHAZ DEAN’s most consuming passion. At an early age, he picked up photography as a way of capturing images on film. Adopted as an infant, he spent most of his youth wielding a camera on cross country travels with his new family. Becoming ever more fluent in the language of light and composition, he was driven to create a sense of harmony in his photographs. Consequently, a determination to have a hands - on role in creating the “total picture” led him to enroll in cosmetology school, where he discovered an innate talent in cutting, coloring and the art of makeup.

Conceiving his patented groundbreaking WEN® line of hair, bath and body products, Chaz not only pushed beyond the boundaries of industry conventions but revolutionized the way people care for their hair. Chaz’s vision is grace in its simplicity. He believes firmly in the integrity of what is nurturing, healthy and natural as the basis of achieving beauty. 

 WEN® was created from this belief, replacing the harsh chemicals and detergents in most other products with natural botanical ingredients to nourish and attain healthy hair and scalp. Chaz expanded his vision internationally through QVC and Guthy - Renker. Chaz and WEN have also been honored with awards such as Best Product Concept, Rising Star and Best Shampoo/Conditioner. 



Away from the chair, Chaz spends most of his time seeking balance through his morning yoga and pilate sessions, afternoon hikes with his puppies, joy in the company of friends and ending each day with a sense of peace and serenity through spiritual meditation. He contributes to a number of organizations: Global Green, The Fight Against P ediatric AIDS, Oprah Winfrey’s™ Leadership Academy Foundation, Keep a Child Alive, the Hollyrod Foundation, DesignCare, Habitats for Humanity and Best Friends Animal Society just to name a few. But nothing brings Chaz more satisfaction than helping women everywhere rediscover their beauty, the healthy and natural way.

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