Barron Zuo

Head of Beauty Category Business Development, AliExpress

Barron has over 8 years experience in digital marketing and e-commerce.

Business Development Manager for the beauty category on AliExpress. With over 8 years in digital marketing and e-commerce, I specialize in building impactful partnerships and driving brand growth.

My focus is on leveraging data-driven strategies to amplify brand visibility and connect international beauty brands with a global audience. From optimizing listings to crafting effective promotional campaigns, I'm passionate about helping brands thrive on AliExpress and delivering exceptional value to beauty enthusiasts worldwide.